Snapwick · real-photo check for handmade shops

Etsy's new photo rule: which listings need a fix?

For Etsy sellers. Since October 22, 2026, most listings need one real, unedited photo.

Find listings to check

What Etsy's rule says (in plain words)

From Etsy's House Rules page "Listing Image Requirements", last updated October 22, 2026. Read the full page on Etsy before you change anything.

Run the free check

Think of one listing (or your shop in general). No name or email needed. The result is based only on your answers; the page does not see or check your photos.

1. What kind of item is it?
2. Is at least one photo straight from the camera, with no editing app or AI, on a real background?
3. Do any photos change how the item really looks? (color, texture, condition, hidden flaws, design changed with AI)
4. For patterns/recipes/kits: is there a real, unedited photo of something actually made with it?
5. About how many active listings does your shop have? (optional)

Would a Full Shop Photo Review List be worth $19 to you?

We're deciding whether to build a Full Shop Photo Review List ($19, one time, no shop login): a checklist, not a compliance check. Every listing in your file sorted by which part of Etsy's rule applies, in the order to check them, with a photo-by-photo tick sheet you fill in yourself and a printable list. It does not look at your photos or decide whether a listing meets the rule; you do that.

Pre-order it free. No charge today; we only ask for an email. If enough people sign up, we finish it and email you a payment link. You can say no then. If we don't build it, we tell you and delete your email.

Pre-order — $0 today